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Holding Webinars (Online Seminars) to Reach Potential Students


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By Keith Bourne - Posted on 11 February 2008

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This presentation provides an overview of the different types of webinars, why webinars are popular, when to use them, and key tips for success. Specific topics covered include:

  • Definitions of online conferences, webinars, webcasts, and podcasts
  • Why a webinar is a great option relative to the other options for reaching potential students
  • Why you would hold webinars
  • Why webinars are popular
  • 4 keys to success, including:
    • Becoming a thought leader
    • Pulling together an effective promotional campaign
    • Logistic Issues, including outsourcing your webinar hosting to allow you to focus on the content elements
    • Turning your effort into a series of webinars

Click here or on the slide below to view this presentation (Length: 13:12).

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